bitheerani44455
Warchief
Do³±czy³: 29 Gru 2024
Posty: 9
|
 Wys³any: Nie Gru 29, 2024 05:28 Temat postu: What is churn rate and how does this metric impact your e-co |
 |
|
Does your store already use churn rate as a thermometer for online business performance ?
If your answer is no, we will help you get up to speed on the subject. However, if the answer is yes, this content will further reinforce the importance of this metric for your e-commerce.
Enjoy reading!
What is churn rate?
In short, we can define churn rate as the rate of customers that a company loses in a given period.
Dealing with this fact alone can canadacell numbers daunting for many stores. After all, when average sales over the months become very inconsistent, it can generate other impacts, such as:
problems in inventory management ;
fluctuating financial health;
weakening of the relationship with your audience;
decline in the quality of the organizational image .
But the good news is that your store's churn rate can be calculated using a very simple formula. In practice, you simply divide the number of lost customers by the total number of active customers in a given period of time.
Based on the results, it is possible to understand the seriousness of the situation and then be able to successfully reverse this scenario. But if you are still in doubt as to whether this rate can be important for your business, stay with us! Below, we will present some aspects that make the churn rate so relevant for any e-commerce.
Why is this metric important for your online store?
Has your store never used the churn rate calculation or, for some reason, left this strategy aside? Then keep an eye on this topic, as we will reinforce the importance of this metric!
To understand how customer loss is hurting your business
We know that consumers may give up on making online purchases for a variety of reasons. Some of the main ones include:
excessive price increases;
drop in product quality ;
delay in deliveries;
problems with service;
difficulties accessing the online store.
Here, the churn rate comes into play to measure the rate of customers who are dissatisfied with the shopping experience on your e-commerce site .
_________________
caseno email list |
|
POMOC
Szukaj
U¿ytkownicy
Grupy
Rejestracja
Profil
Zaloguj siê, by sprawdziæ wiadomo¶ci
Zaloguj
